Fabio Manassero
Professional Career Bullet Points
- 20+ of media sales experience supporting diverse sets of agencies and clients
- Extensive Media Knowledge (Digital/TV/CTV/Audio/Print/DOOH)
- Programmatic Expert
- Unique perspective of the media market, coming from experiences with major offline media owners (Mediaset/ProsiebenSat1), and Digital Giants (Yahoo!, Google)
- Combining both sales and analytical skills, coming also from a short experience as analytical lead in Doubleclick
- International exposure on export clients
- Driving innovation in the italian market with CTV in programmatic , producing first success cases via DV360
Actual role
- Senior Sales Manager Italy di Samsung Ads
- CTV with Samsung can represent a great way to close the circle of all my previous experiences and drive innovation for clients within the future of advertising